Though texting is more ubiquitous and more effective once done correctly, a push note is generally free and can be a perfect fit for churches just getting started and want to reduce costs. If that church is able to motivate users to download the app, then this is a really a good cost saver. The cost is included in the cost of the mobile app plan.
In order to get your push notes to be user-centric, you are going to need some data. The article identifies several useful points
In the push notification world, ‘nicely’ means human instead of robotic language; it means wording that speaks to your worshippers’ interests, not just those of the church; it means using your limited number of text characters in the most efficient way possible.
Like it or not, agree or not, mobile phones are THE communication device of our current times. Children as young as three years old can already navigate by swiping and tapping. So, not only are the adults ‘mobilized’, the upcoming generations are too.
If your church or ministry is using a mobile app to engage your congregation or an even wider audience, then push notes are a key mobile feature that you want to strategically deploy to communicate your message. A study by Localytics shows that app users who enable push notes engage with apps 3 times more… Read More
The people who use your app are looking for a spiritual home that they can access through their smartphone. They entrust parts of their spiritual lives in your app. You want your app to meet their spiritual needs and to continue inspiring them day after day.
Push notifications can replace broadcast emails. Some studies show that 87% of emails sent by churches and ministries do not get opened. These notifications have a 50% open rate. These numbers show that using push notifications through a mobile app is an effective way to engage with your audience. You can reach people on the devices that they already carry, without the need to collect contact information.